BBA
Digital Strategy & Online Gaming
- Intake : January 2026
- Language: English
- Certificate: MBA
- Campus: Paris
Program Overview
The BBA program features teaching modules organized into six core themes in management and business administration, along with a research project focused on each student’s professional development.
Objectifs
Publics et Prérequis
Diplôme de Bachelor ou équivalent avec CGPA de 2.5 ou diplôme professionnel + 5 ans d’expérience.
Program
| Semester 1 | Credits | Number |
|---|---|---|
| Module 1 : Communication et profiling BBA | 4 | ESTU 203 |
| Module 2 : Multicultural team management | 2 | ESTU 340 |
| Module 3 : Recrutement et motivation des employés travaillant à distance | 4 | ESTU 657 |
| Semester 2 | Credits | Number |
|---|---|---|
| Module 4 : Management des équipes de vente en environnement digital BBA | 4 | ESTU 768 |
| Module 5 : Entrepreneuriat et Start-up | 4 | ESTU 432 |
| Module 6 : Prévisionnel financier et business plan | 2 | ESTU 873 |
| Semester 3 | Credits | Number |
|---|---|---|
| Module 7 : Brand Management in luxury industry | 4 | ESTU 203 |
| Module 8 : Distribution et Retail de Luxe | 2 | ESTU 340 |
| Module 9 : Stratégies Internationales du Luxe | 4 | ESTU 657 |
| Module 10 : Innovation et Expérience Client dans le Luxe | 3 | ESTU 420 |
Financial Support
Access to quality education should never be limited by financial constraints.
That’s why we offer financial aid covering up to €2,500 in tuition fees, depending on the eligibility and strength of your application.
This aid is open to all applicants and is awarded based on the overall strength of the application, including:
Eligibility Criteria
- Academic excellence
- Motivation demonstrated during the selection interview
- The candidate’s professional potential
Intake and Study Pace
We offer a new intake every 8 weeks, throughout the year.
To find out the exact dates of the next session, please contact our admissions team directly.
Two formats are available to suit your schedule:
- Full-time: program in 15 months
- Part-time: flexible program completed over 30 months
Brochure
Admission
- Online Application
Fill out the form and submit your application file.
- Application Review
Our academic team reviews your application and schedules an interview if needed.
- Admission & Enrollment
Receive your admission letter and finalize your enrollment.